Winning at New Products: Creating Value Through Innovation by Cooper, Robert G.

Description: Winning at New Products: Creating Value Through Innovation by Cooper, Robert G. May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend Less

Price: 5.78 USD

Location: Aurora, Illinois

End Time: 2024-10-16T08:03:57.000Z

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Return shipping will be paid by: Seller

All returns accepted: Returns Accepted

Item must be returned within: 30 Days

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Binding: Paperback

Weight: 1 lbs

Product Group: Book

IsTextBook: No

Edition: 4

Book Title: Winning at New Products : Creating Value Through Innovation

Number of Pages: 408 Pages

Language: English

Publisher: Basic Books

Item Height: 1.2 in

Publication Year: 2011

Topic: General, Product, Research & Development, Marketing / Research

Illustrator: Yes

Genre: Design, Business & Economics

Item Weight: 17.3 Oz

Item Length: 9.2 in

Author: Robert G. Cooper

Item Width: 6.1 in

Format: Trade Paperback