Brand Asset Management: Driving Profitable Growth Through Your Brands

Description: Brand Asset Management: Driving Profitable Growth Through Your Brands by Davis, Scott M. Pages can have notes/highlighting. Spine may show signs of wear. ~ ThriftBooks: Read More, Spend Less

Price: 4.58 USD

Location: Aurora, Illinois

End Time: 2024-11-08T20:06:18.000Z

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Binding: Hardcover

Weight: 0 lbs

Product Group: Book

IsTextBook: Yes

Number of Pages: 288 Pages

Language: English

Publication Name: Brand Asset Management : Driving Profitable Growth Through Your Brands

Publisher: Wiley & Sons, Incorporated, John

Publication Year: 2000

Subject: Marketing / General, Consumer Guides, Organizational Behavior

Item Height: 1 in

Item Weight: 19 Oz

Type: Not Available

Author: Scott M. Davis

Item Length: 9.2 in

Subject Area: Référence, Business & Economics

Item Width: 6.7 in

Format: Hardcover